WHAT IT IS A gentle cleansing shampoo for color-treated hair. WHAT IT DOES Mild surfactants gently cleanse and care for color-treated hair while a powerful combination of wheat-derived conditioning agents UV absorbers and inhibitors helps prevent color fade and protects the hair structure. Moisturizes strengthens and boosts shine. Sunflower extract provides intense UV protection. Conditioning agents and extracts hydrate and add shine.