The Business in the Electronic Age course introduces students to the effects the Internet and other modern technological innovations have had on the global business landscape, specifically the components of ebusiness: business to business commerce, business to consumer commerce, and internal business processes. It focuses on how technology has altered the way businesses operate, with respect to communications, distribution, sales and marketing, procurement, and the management of information. In addition, students examine how organizations use the Internet and software systems to remain productive and competitive in their existing marketplaces, thereby driving technological innovation. |